Business of cricket just got bigger with Champions League

Posted by Adam Rabiner

The business of cricket is grabbing headlines again. Just when you think that cricket valuations have shot through the sky, the BCCI comes along and shows there's still more headroom to go. If the domestic IPL media rights were snapped up for close to USD 1 billion, the champions T20 League that will be inaugurated in December has been sold for another USD 900 million to be precise. CNBC-TV18’s Ramya Ramamurthy reports on what will be the most expensive cricket tournament ever

Read the complete article at Moneycontrol.com, a leading Indian financial portal.


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